BSG’s in-house writers and graphic designers create benefit communication campaigns that are clear, engaging and customized to resonate with your employees. Our communications focus on:
- Improving benefits literacy
- Increasing the understanding of plan options and cost-efficient plan use
- Educating employees and inspiring them to action for improved health and wellness
We create themes and brands, write content, execute layout and design, and coordinate print production. Our benefits enrollment communications range from online postings and paper forms to flyers, postcards, posters, wallet cards, benefit guides, animated videos, and presentations with voice-over narration—recorded in-house.
Many clients use our communication services year-round for benefit and health literacy messages on topics such as: HSA and FSA Tax-saving Tools, Understanding ER vs. Urgent Care vs. Office Visit, Generics as a Smart Choice, and Mental Health/Your EAP. These messages are provided as monthly mailers, e-flyers or newsletter articles, which can be strategically integrated with your wellness efforts.
We also partner with a translation service if you need communications in languages other than English.